New Edition Newsletter
The most actionable newsletter on content on the internet, by New Edition
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The answer may surprise you...
Your ad creative gets the click. Your offer gets the conversion.
Five takeaways from my in-person conversation w/ the founders of 4AM, Breath Death & Sourmilk (+ giveaway winners announced)
The creative you put into market is really only as good as the script or concept you use when creating the content.
My five favorite takeaways from my fireside chat w/ Kevin Gould, cofounder of Glamnetic
Five takeaways from my in-person conversation w/ the founders of Huug, CharCharms, Soulmate Customs & Live Healthillie
Themes, trends, what worked and what didn’t
The advice I gave to Temple University students this week...
Custom coupons, UTM tracking, conditional splits, and strategic timing—the four pillars of an effective welcome series.
Part 2 of our pre-launch playbook: What we're telling brands in sexual wellness, beverages, CPG & skincare.
The strategies we're sharing with founders who don't know what they don't know yet.
Simple, scrappy tactics to create scroll-stopping ads when time and budget are tight
